CulturEmbed™
A structured, team-driven approach to embedding organisational culture, ensuring values and behaviours become ingrained in your day-to-day.
CulturEmbed dashboard

CulturEmbed™

How we can help

Defining company values is just the first step – embedding them is where real cultural transformation happens. Many organisations struggle with maintaining momentum and sustaining their culture change after a culture rollout, with initial enthusiasm fading and employees reverting to old behaviours and working practices.

CulturEmbed™ is designed to make culture stick by ensuring employees actively engage with and take ownership of cultural change. Using our Team-Based Embedding (TBE) approach, we provide a structured forum and framework that empowers teams to:

  • Reflect on how they currently operate and influence their ways of working
  • Translate cultural values into day-to-day behaviours, decision-making and inter-team relationships
  • Develop realistic, business-focused action plans that drive sustained change
  • Continuously monitor progress, reinforcing behaviours through collaboration and ongoing accountability

We tailor the programme based on your organisation’s size and resources, ensuring teams work at their own pace with the right level of support. This approach fosters employee-led change, avoiding reliance on top-down initiatives that often fail to take hold.

Embedding culture leads to truly successful cultural transformation, which in turn, leads to a motivated, engaged workforce where company values aren’t just words – they are lived and breathed daily.

Outcomes

Organisations that use CulturEmbed™ experience:

  • Stronger team ownership and engagement, driving long-term cultural change
  • Increased trust, belonging and collaboration, improving cross-functional teamwork
  • Faster cultural alignment, leading to immediate performance gains
  • Sustained high performance and motivation, as employees increasingly see their role in shaping the culture
  • A self-sustaining change leadership model, reducing reliance on senior management for cultural transformation

For instance, one global technology firm used CulturEmbed™ to shift from a siloed, compliance-driven culture to one of innovation and agility. By empowering teams to define and implement cultural changes, they saw a 20% boost in employee engagement and a significant reduction in resistance to change initiatives.

If you want your culture to thrive rather than fade, CulturEmbed™ provides the structure and support needed to ensure lasting impact.

Culture consultant

FAQs

CulturEmbed™ is a structured, team-based programme that moved beyond culture rollout and into day-to-day behaviour change. Using our Team-Based Embedding (TBE) model, it enables teams to reflect on how they work, translate company values into everyday actions, and co-create action plans for lasting transformation. It goes beyond posters and speeches — it’s about building habits, rituals and mindsets that align with your purpose and strategy.
TBE is a facilitated, step-by-step process that guides teams to reflect on current behaviours, discuss cultural expectations, identify gaps, and define realistic actions. This grassroots approach empowers employees themselves to lead culture change within their teams. It creates space for reflection, dialogue and action planning — building ownership and ensuring change sticks across the organisation.
The most common failure point in culture change programmes is lack of organisation-wide embedded accountability. Without regular reinforcement or team-level engagement, enthusiasm fades and people revert to old habits. Culture efforts will lose momentum if they’re purely top-down and lack follow-through- CulturEmbed™ flips the model by empowering employees to shape how organisational values come to life in their teams, focusing on continuous team-based change and accountability, preventing regression and boosting engagement.
We help organisations create clear metrics to track behaviour change, culture impact, and team alignment. This includes feedback loops, pulse checks, and integration with broader performance management systems to ensure the efforts stays visible and measurable.

Further reading

How embedded is your new culture

How embedded is your new culture?

What our clients say

Case studies

Pepper Money logo

Case study

Creating Post-M&A Culture Cohesion for a UK Specialist Lender within a Global Mortgage and Finance Group

Brigade logo

Case study

Realigning a Culture around Customer Centricity, Innovation, Collaboration and Empowerment to fulfil growth ambitions

Mortgage Advice Bureau logo

Case study

Redefining Culture to accelerate Performance, Growth and Innovation in a Leading Mortgage Advice brand

Tell us about your culture challenges